The black book is a secret book that was issued to members of the Order of the Knights Templar at the time of the Crusades. It contained information about people who had lent money to King Philip IV and King Edward I and other information that could be used as blackmail or extortion. The Templars became an easy target for this kind of attack because they were so rich and powerful.
The Black Book is a copywriting tool for finding out more about your audience – what matters to them, how they think, what their pain points are, and so on. You can use it as a checklist for all those unanswered questions about your audience’s behavior and preferences.
A black book is a writing tool that is used to store and organise notes and thoughts. It’s basically a notebook with blank pages for people to write their ideas, thoughts, and notes in.
I use this for any research I need to do before I start writing. I also use it for all my ideas, so that when I’m done with one project I can easily go back and look at the other projects that came before it.
It’s not meant for storing finished pieces of work, so you can’t save anything in your black book that’s not in draft form or in progress. The only thing you should be able to find in your black book is thoughts and ideas on different topics or stories you’re working on.”